Who Was Liverpool’S First Shirt Sponsor?

Hitachi.
1979-1982 – Hitachi Liverpool broke new ground in English football when a shirt sponsorship deal – the first ever for the club – was agreed with Japanese electronics company Hitachi in the summer of 1979.

Who was the first football shirt sponsor?

Shirt sponsorship in English football clubs was first pioneered by Coventry City in 1974 after they were sponsored by Talbot. The first English club to secure a sponsorship deal was Derby County, they only wore the football tops featuring the Saab sponsor once for a photo shoot.

When did Crown Paints sponsor Liverpool?

1982 to 1985
In 1982 while still having their kit manufactured by Umbro, Crown Paints took over from Hitachi and had their name on Liverpool’s shirts in various manners. Some of Liverpool’s most famous moments came with Crown Paints as their shirt sponsors and some of their most iconic kits too.

How long did Liverpool have Carlsberg sponsor?

But after 18 years on the front of the shirt the partnership did not end there. In fact, Carlsberg remain an official sponsor of the Merseyside club to this day, making it the longest standing partnership in the Premier League.

Which one brand is currently the main front of shirt sponsor for Liverpool?

Standard Chartered
Liverpool have achieved a ‘significant rise’ in the value of their main sponsorship deal after current front-of-shirt sponsor Standard Chartered extended its agreement with the club by a further four years.

Who sponsored Liverpool before Nike?

Adidas became the kit creator from 1985 to 1995, responsible for some of the most iconic and well-loved shirts of the late eighties. Reebok took on the mantle for the next decade, before Adidas returned for four seasons and then Warrior Sports and New Balance entered the football world after FSG’s purchase of the club.

Who was the first ever sponsor of the Premier League?

FA Carling Premiership
The only income generated for clubs was through their tv deal. However, at the start of the 1993/94 season the EPL was to be known as the FA Carling Premiership. Carling paid a reported £12 million for a 4 year deal to be the first title sponsors.

When did Candy stop sponsoring Liverpool?

1992
Candy ended their reign as sponsor with an FA Cup, as Liverpool beat Sunderland 2-0 in the 1992 FA Cup Final. Following the end of Candy’s sponsorship deal in 1992, Liverpool teamed up with Carlsberg to create one of the most recognisable shirt sponsors in the modern football era.

When did candy sponsor Liverpool?

Liverpool F.C.
Candy were the shirt sponsor of English club Liverpool between 1988 and 1992, debuting in the 1988 FA Charity Shield which they won 2–1 against Wimbledon, and remembered as the sponsors when Liverpool won the league in 1990, and during the Hillsborough disaster of 1989.

Why did Carlsberg stop sponsoring Liverpool?

Carlsberg said in a statement that it and the club had held “very fair and amicable” talks over the past six months, but were unable to agree on terms of renewing the contract.

Who is Liverpool’s biggest sponsor?

Standard Chartered
Liverpool have announced a four-year extension of the their partnership with Standard Chartered, keeping the financial services firm as the English soccer giants’ main shirt sponsor until 2027.

Why did Adidas stop sponsoring Liverpool?

The gap between their performance on the field and what the number should be is not in balance,” Hainer told Bloomberg. “Then we said: ‘OK we will not do it’. That’s the end of the story. It all depends on the success and the effort and the popularity, the exposure on TV, revenue you can generate by merchandising.

How many sponsors have Liverpool had?

It’s interesting to note that Liverpool is one of the Premier League teams that have switched their shirt sponsorships the least, only having five shirt sponsors in their entire history.

Who has the biggest shirt sponsor in football?

Top football club shirt sponsorship deals as of 2022/23 (in million euros)

Characteristic Value in million U.S. dollars
Real Madrid (Emirates) 70
Paris Saint-Germain (Accor) 65
Barcelona (Spotify) 57.5
Manchester City (Etihad) 55

When did Carlsberg first sponsor Liverpool?

The longest standing partnership in the Premier League dates back to 1992, when Carlsberg became official sponsor of Liverpool FC.

Who sells the most shirts for Liverpool?

The top 10 players in the list of jersey sales for Liverpool Football club

  1. Mohamed Salah. No surprises here, honestly.
  2. Virgil van Dijk. Liverpool FC Retail.
  3. Trent Alexander-Arnold. It has been said before but, Trent is the best in the world.
  4. Jordan Henderson.
  5. Diogo Jota.
  6. Alisson Becker.
  7. Thiago Alcantara.
  8. Sadio Mane.

Who was Nike’s first big sponsor?

Nike’s first professional athlete endorser was Romanian tennis player Ilie Năstase. The first track endorser was distance runner Steve Prefontaine. Prefontaine was the prized pupil of the company’s co-founder, Bill Bowerman, while he coached at the University of Oregon.

When was Liverpool last sponsored by Adidas?

The 2011/12 season would be the final season for Liverpool and Adidas’ partnership after a six-year run.

Who sponsored Liverpool in the 80s?

Crown Paints
1982-1988 – Crown Paints
The now-established shirt sponsor berth went on to be filled by Lancashire-based paint manufacturer Crown Paints for much of the 1980s.

Why haven’t Notts Forest got a shirt sponsor?

Nottingham Forest have no shirt sponsor as no deal has been agreed with any potential partner. Steve Cooper’s men saw their deal with BOXT expire at the end of last season. The club turned down an offer from the boiler company to extend their partnership into their first Premier League campaign of the millennium.

Who has the biggest sponsorship deal in Premier League?

In the 2019/20 season, the combined value of shirt sponsorship deals in the Premier League amounted to 349.1 million British pounds.

Characteristic Annual revenue in million GBP
Manchester City (Etihad) 67.5
Liverpool (Standard Chartered) 50
Manchester United (TeamViewer) 47.5